Menu launch, front of house briefing

The autumn menu, course by course

What is changing on the card, what we say to guests, and how the line runs it from Friday.

Maison Alder, a fictional restaurantKitchen and floor teamOctober 2026

The idea

Cook what is in season, within thirty miles, and say so on the card.

Eight of ten dishes now come from three named farms.

Four courses, four changes

What the tasting weeks told us

86%of guests ordered a seasonal dish
31%food cost on the new lamb, down from 36
4.7average guest rating, up from 4.4

Plates sold per service

The hake outsold every other dish at Friday dinner.

DishPlates
Squash soup34
Hake52
Lamb47
Quince29
Average of three Friday dinner services, sample data

How a table moves through service

  1. Greet

    Water, card, and the story in one line.

  2. Order

    Allergies first, then courses.

  3. Fire

    Ticket to the pass, mains timed to starters.

  4. Finish

    Dessert wine offered before the plate.

Supplier options for the lamb

WholesaleHollis FarmMarket buyer
Price per kg$14.20$15.10$13.60
DeliveryDailyTwice a weekPickup
Story for the cardNoneNamed farm, 22 milesVaries

Friday service

See you at the pass

Chef Sample Namekitchen@example.com